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Content Marketing · Case Study
Playful Brand Content Design — CutiePlushies
Scroll-stopping content design for a plush toy brand — playful grids, reels covers and campaign creatives that match a fun product with a fun feed.
Service
Content Marketing
Industry
E-commerce · Toys & Gifts
Scope
Social media post design, reels covers, campaign creatives, branded templates
The Challenge
A playful product sold in a busy feed: generic posts would disappear. The brand needed content as charming as the product itself.
Strategy
Design for the scroll-stop — bright colour blocking, character-led posts, interactive prompts ('pick your flower friend') and consistent branded templates.
Execution
✓ Instagram grid content design
✓ Reels cover designs
✓ Interactive and campaign creatives
✓ Branded template system
Results
Creative, attractive designs the client described as 'exactly what I needed' — a feed that finally matches the product.
★☆☆☆☆1.0
“Nice job!!!!!!!!!! The content designs are creative, attractive, and exactly what I needed. Highly recommended!”
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