Meta Ads Management for E-commerce

The Challenge

An e-commerce advertiser running many campaigns at once needed structure and clear purchase reporting to know what was actually driving revenue.

Strategy

Organise campaigns by funnel stage, test ad set variations systematically, and report on purchase ROAS so budget follows proven winners.

Execution

• ✓ 63-campaign account structure management (as shown in Ads Manager)
• ✓ Ad set testing and budget reallocation
• ✓ Purchase event optimisation with tracked results per ad set
• ✓ Ongoing monthly optimisation and reporting

Results

An ongoing engagement — the client notes results improving month by month as optimisation compounds.

★★★★★5.0

“This is an ongoing project. The results are getting better month by month. Thank you!”

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